Privacy Notice
This Privacy Notice explains how Trendsite Ltd (“Trendsite”, “we”, “us” or “our”) collects, uses and protects personal data when you use our website, register for our events, contact us or use our services.
Trendsite is an independent fashion trend intelligence and consultancy business providing research, forecasting, analysis, events and bespoke services to fashion professionals, brands, manufacturers and other businesses.
1. Who we are
Trendsite Ltd
Email: hello@trendsite.com
Website: trendsite.com
Trendsite Ltd is the data controller responsible for the personal data covered by this Privacy Notice.
2. What personal data we collect
Depending on how you interact with us, we may collect:
- your name and contact details, such as email address, telephone number and company
- information provided when you register for an event, webinar or other programme
- information relating to enquiries, bookings, purchases and client relationships
- information you provide when communicating with us
- information contained in business correspondence and professional communications
- technical information about your use of our website, where applicable, such as IP address, browser type and device information.
We only collect information that is reasonably necessary for the relevant purpose.
3. How we use your information
We may use personal data to:
- respond to enquiries and communicate with you
- process event registrations, bookings and payments
- provide consultancy, research and other services
- manage our relationships with clients, participants and business contacts
- send information about Trendsite events, services and relevant industry content where permitted by law
- maintain and improve our website and services
- understand how our website is used and improve its performance, subject to your cookie preferences
- comply with legal, regulatory and accounting requirements.
4. Legal bases
Depending on the circumstances, we process personal data on one or more of the following legal bases:
- Contract – where processing is necessary to provide a service or fulfil an agreement with you
- Legitimate interests – for example, managing business relationships, responding to professional enquiries and improving our services
- Consent – where we ask for your consent, including for certain marketing communications or non-essential cookies
- Legal obligation – where we need to comply with applicable legal or regulatory requirements.
Where we rely on consent, you can withdraw it at any time.
5. Sharing your information
We may share personal data with trusted service providers where necessary to operate our business, such as website, hosting, payment, email, event registration, analytics or other technology providers.
We may also disclose information where required by law or where necessary to protect our legal rights.
We do not sell personal data.
6. International transfers
Some of our service providers may process personal data outside the UK. Where this happens, we take appropriate steps to ensure that personal data is protected in accordance with applicable data protection requirements.
7. How long we keep your information
We retain personal data only for as long as reasonably necessary for the purpose for which it was collected, including to meet legal, accounting or reporting requirements.
The appropriate retention period depends on the nature of the information and our relationship with you.
8. Your rights
Subject to applicable law, you may have the right to:
- request access to the personal data we hold about you
- ask us to correct inaccurate or incomplete information
- request deletion of your personal data
- ask us to restrict how we use your information
- object to certain types of processing, including direct marketing
- request transfer of your personal data in certain circumstances
- withdraw consent where processing is based on consent.
To exercise your rights, please contact us at hello@trendsite.com.
You also have the right to complain to the Information Commissioner's Office (ICO) if you are concerned about how we use your personal data.
9. Changes to this Privacy Notice
We may update this Privacy Notice from time to time to reflect changes to our services, website or applicable data protection requirements.
The latest version will always be published on this page.
